Skip to content
Home Services

Get More Jobs Booked Every Month - On Autopilot

A complete digital marketing system built for home service businesses that want a full schedule without relying on referrals.

See Pricing
Home Services marketing
The Problem

Sound Familiar?

Slow Months Are Killing Your Cash Flow

You're busy during peak season but slow months leave your crews sitting idle and your revenue unpredictable.

Lead Platforms Are a Waste of Money

You've tried HomeAdvisor, Angi, or Thumbtack and the leads are garbage - shared, unqualified, or already called three other companies.

Your Competitors Are Taking Your Jobs

Your competitors are showing up first on Google and taking the jobs that should be yours. Every day you're not visible is money lost.

The Solution

The Solution

Our packages are proven to get you more leads, more customers, and help you grow your business predictably.

Growth Package

$3,000/mo

+ ad spend

Setup: $2,500 one-time

The full system. Our most popular package.

Ideal for: Established home service businesses ready to fill their schedule consistently and stop relying on seasonal demand.

  • Google Ads campaign management
  • Dedicated landing page per service
  • Email popup + warm lead capture
  • Instant SMS lead follow-up (Twilio)
  • 5-email nurture sequence (Resend)
  • Basic Google Business Profile optimization
  • Monthly performance reporting
  • Monthly strategy call
Recommended

Momentum Package

$5,000/mo

+ ad spend

Setup: $3,500 one-time

Dominate your market.

Ideal for: Multi-crew operations looking to dominate their market and book jobs across every service they offer.

Everything in Growth, plus:

  • Meta Ads (Instagram + Facebook): demand generation & retargeting
  • Quarterly patient reactivation campaigns via SMS + email
  • Full SEO + Google Business Profile management
  • Post-visit review request automation
  • Monthly email campaigns (seasonal promos, new services)
  • Landing page A/B testing + quarterly ad creative refresh
The Solution

A Marketing System That Keeps Your Crews Busy Year-Round

We run targeted Google and Facebook ads to homeowners actively searching for your services, optimize your Google presence so you show up in the map pack, and build landing pages that turn clicks into booked appointments.

Google Ads

Show up at the top of Google when homeowners search for services like yours. We target high-intent keywords like 'HVAC repair near me' and 'roof replacement [city]' so you're reaching people who need you right now - not tire kickers.

Meta Ads

Stay in front of homeowners in your service area with targeted Facebook and Instagram campaigns. We use geo-targeting, interest-based audiences, and retargeting to keep your business top-of-mind before and after they need you.

Local SEO

Rank higher in Google search and map results for your core services. We handle on-page optimization, citation building, keyword tracking, and technical SEO so you show up organically - not just when you're paying for clicks.

Google Business Profile

Your GBP is often the first thing a potential customer sees. We optimize your profile, post weekly updates, manage your Q&A section, upload photos, and make sure your information is always accurate and compelling.

Landing Pages

We build dedicated, high-converting pages for your top services - designed specifically to turn ad clicks into booked jobs. Mobile-first design, clear calls-to-action, and fast load times so you don't lose leads.

Review Management

Your reviews are your reputation. We help you respond to every review professionally, set up automated review request systems, and build a strategy to consistently generate 5-star reviews from happy customers.

Strategy Calls & Reporting

No guesswork. You get regular strategy calls to review campaign performance, discuss lead quality, and plan next steps. Plus real-time reporting so you always know exactly where your money is going and what it's producing.

Website Design

Need a website or a refresh? We build clean, fast, mobile-optimized websites designed to convert visitors into customers. And you own it - your site, your domain, your content.

ROI

The Numbers Don't Lie

The home services market is booming - but lead costs are rising fast. Here's why a proper marketing system pays for itself.

$91

Average cost per lead for home services on Google in 2025 - up 10.5% from last year

LocaliQ 2025 Benchmarks

$2 for $1

Average return on investment for Google Ads across all industries

Google Economic Impact Report

77%

Of consumers search online before hiring a local service provider

BrightLocal

14.6%

Close rate on SEO leads vs. 1.7% for shared platform leads like Angi or Thumbtack

Ruler Analytics

If your average job is worth $2,000-$10,000+, you only need 1-2 new jobs per month to cover your entire marketing investment. A single roof replacement or HVAC install pays for months of marketing. Everything after that is profit.

And unlike HomeAdvisor or Thumbtack, every lead goes exclusively to your business - no shared leads, no bidding wars.

How Does Your Plumbing Business
Show Up Online?

Get your grade in under 2 minutes.

Free. No signup required to see your results.

How It Works

From First Call to Full Pipeline

Step 1

Discovery Call

We learn your business, goals, and ideal customers.

Step 2

Strategy & Build

We build your pages, set up accounts, and create campaigns.

Step 3

Leads Start Flowing

Within 2-4 weeks, qualified leads start coming in.

Step 4

Optimize & Scale

We continuously improve and scale what's working.

Why Momentum

Why Local Businesses Choose Momentum

Built for Local Businesses

We specialize in local service businesses. Not e-commerce, not SaaS. Your market.

Results-First Relationship

We measure success in leads and revenue, not vanity metrics.

Complete Transparency

Real-time dashboards and regular calls. You always know where your money goes.

You Own Everything

Your website, your ad accounts, your data. If you leave, it all stays with you.

FAQ

Common Questions

Most home service clients see their first leads within 2-4 weeks of campaign launch. The first couple weeks are focused on getting your campaigns live, gathering initial data, and letting Google's algorithm optimize. By week 3-4, leads start coming in more consistently as we refine targeting and bidding based on real performance data. Some clients in less competitive markets see leads within the first week. We'll set realistic expectations for your specific market during onboarding.

Those platforms sell shared leads - meaning you and 3-5 other contractors are all calling the same homeowner at the same time. With Momentum, every lead goes directly and exclusively to your business through your own website, landing pages, and ad accounts. You own the entire process. There's no bidding against competitors for the same lead, no middleman taking a cut, and no platform controlling your visibility. The leads are yours, your brand is front and center, and you build long-term assets (like SEO rankings and reviews) that keep working even if you adjust your ad budget.

We geo-target every campaign down to specific cities, zip codes, or even a radius around your shop. You'll never pay for a click from someone outside your service area. During onboarding, we map out exactly where you want to work and build all campaigns around that footprint. If you want to expand into new areas later, we can scale your targeting without starting from scratch.

Most failed ad campaigns come down to three things: poor targeting (too broad or wrong keywords), sending traffic to a homepage or generic page instead of a purpose-built landing page, and no conversion tracking so you have no idea what's actually working. We solve all three. Your campaigns are built around high-intent keywords specific to your services, traffic goes to custom landing pages designed to convert, and every call, form fill, and booking is tracked so we can optimize based on real results - not guesses. We also review performance with you regularly so nothing runs on autopilot without accountability.

Not necessarily. We build custom landing pages as part of every package, and those landing pages can function as your online presence for ad traffic. That said, having a professional website helps with organic SEO, credibility when people Google your business name, and gives you a home base beyond just ads. A website build is included with every package as part of your 3-month commitment, so if you need one, we've got you covered from day one.

After your initial 3 months, you move to month-to-month with no long-term contract. Most clients stay because the results speak for themselves - but you're never locked in. If you need to pause or adjust, you can do that with 30 days notice. We believe in earning your business every month, not holding you hostage with a contract. The 3-month minimum exists because it takes that long to properly build, test, and optimize campaigns to their full potential.

MOMENTUM

Ready to build real momentum?

Let's talk about where your business is today and where you want it to be.

See If We're a Fit

No obligation · 30-minute consultation